Top 5 Wellness Apps Performance in Australia Q4 2023

In Q4 2023, the top 5 wellness apps in Australia experienced notable trends in downloads, revenue, and weekly active users, according to Sensor Tower data.

Me+ Daily Routine Planner from Enerjoy Pte. Ltd. saw a varied performance. Downloads peaked at 11.3K in the week of November 6 and remained above 9K in the final week of December. Revenue fluctuated, peaking at $11.8K in late September and closing the quarter at $8.6K. Weekly active users showed a general upward trend, rising from 38.3K in late September to 45.3K by the end of December.

ShutEye®: Sleep Tracker, Sound, also from Enerjoy Pte. Ltd., experienced significant growth. Downloads increased notably, reaching 11.9K in mid-December. Revenue saw a substantial rise, peaking at $25.1K in the last two weeks of December. Weekly active users also showed an upward trajectory, growing from 12.5K in late September to 22K by the end of December.

Calm from Calm.com had a steady performance in terms of revenue, peaking at $72.8K in mid-October and ending the quarter at $66.7K. Downloads remained relatively stable, with a slight dip in early December but closing at 4.2K in the final week. Weekly active users fluctuated but stayed strong, peaking at 77.7K in early October and ending the quarter at 71.6K.

Balance: Meditation & Sleep from Elevate, Inc. showed varied trends. Downloads peaked at 7.8K in late October, while revenue saw a significant surge, reaching $24.2K in the last week of December. Weekly active users increased from 14K in late September to 16.2K by the end of December.

BetterSleep: Relax and Sleep from Ipnos Software Inc. had a steady performance with a peak in downloads at 5K in early December. Revenue peaked at $11.1K in late October and ended the quarter at $6.6K. Weekly active users saw a slight decline overall, ending the quarter at 15.6K.

For more detailed insights, visit Sensor Tower.